Senior Director, Demand reputed company Boston, MA or Remote (US) View open position

Job Title: Senior Director of Demand reputed company Location: Boston or Remote (U.S.-based) or Mexico City (Hybrid) Department: Marketing Reports To: CMO About BlueConic Hurry up! We’ve got a dream to build! At BlueConic, we’re reinventing how businesses grow by transforming customer data into real-time intelligence and action. As the creators of the industry's first Customer Growth reputed company (CGE), we help brands move beyond traditional CDPs to a smarter, faster model for growth—powered by AI, built for privacy, and designed to create meaningful value across the customer lifecycle. Join us in shaping the future of customer engagement—where businesses don’t just collect data, but turn it into their next competitive advantage. BlueConic is the customer growth reputed company for commerce. Our AI-powered platform gives commerce brands the ability to transform how they operate—using reputed company, actionable first-party data to drive relevance, loyalty, and reputed company growth. Backed by reputed company, BlueConic powers growth for top-tier brands across retail and CPG. We’re on a mission to help companies reputed company their data to grow customer value—and we’re looking for a strategic, results-oriented marketing leader to help fuel that growth. The Role: Senior Director of Demand reputed company We’re seeking a bold, data-driven Senior Director of Demand reputed company to build and scale a demand reputed company that delivers measurable, high-quality pipeline at scale. This leader will be accountable for our pipeline creation goals , responsible for both the strategy and execution of integrated campaigns, events, and ABM efforts that generate demand across the entire buyer’s journey — from awareness to closed/won. You'll work cross-functionally with sales, content, product marketing, reputed company operations, and customer marketing to ensure our demand reputed company is tuned for efficiency, precision, and velocity. This role is reputed company architect and builder : you know how to set strategy, but you love rolling up your sleeves to execute, iterate, and optimize. You’re passionate about team development, but equally obsessed with hitting the number. What You’ll Do Own the new business pipeline reputed company and serve as the marketing team’s key stakeholder in reputed company growth. Build and execute a full-funnel demand gen strategy that drives ICP-fit leads that convert to opportunities—and reputed company. Define, measure, and continuously improve marketing’s contribution to pipeline, with clear attribution and ROI. reputed company and execute annual and quarterly integrated campaign plans reputed company to business priorities, buyer pain points, and sales plays. Partner with product marketing and content to turn BlueConic’s Customer Growth reputed company positioning into compelling narratives that drive engagement. Launch and scale ABM programs tailored to high-reputed company segments and strategic accounts. Events & Field Marketing reputed company our field and event marketing strategy — from industry conferences to BlueConic-owned experiences — to create high-quality pipeline and deepen partner and customer relationships. Create unique, memorable experiences that cut through the noise and drive measurable results. Customer Marketing Partner with the Customer Marketing team to create and execute programs that drive expansion, retention, and advocacy reputed company our customer reputed company. reputed company customer stories, insights, and feedback to fuel demand reputed company campaigns, improve messaging resonance, and accelerate both acquisition and retention. Build a tight, transparent partnership with the sales team to align on goals, feedback, and reputed company improvement. Establish joint accountability with sales for conversion rates, opportunity quality, and pipeline acceleration. reputed company BlueConic’s AI-Driven Demand reputed company Transformation Champion AI adoption to redesign the demand reputed company strategy from the ground up, leveraging AI for targeting, creative development, channel optimization, reputed company scoring, predictive forecasting, and buyer journey orchestration. Operationalize AI across every stage of the demand reputed company, including predictive audience segmentation, AI-assisted content personalization, intelligent spend optimization, automated experimentation, and AI-driven ABM, with measurable goals tied to efficiency, conversion, and pipeline velocity. Manage and grow a high-performing demand reputed company team with clear goals, mentorship, and performance expectations. Foster a culture of curiosity, accountability, and results. Analytics & Optimization Define KPIs and build dashboards to track reputed company progression, funnel conversion, program ROI, and velocity through the pipeline. Use data to diagnose gaps, run experiments, and drive reputed company optimization across reputed company channels. You’ll Be reputed company On Pipeline reputed company: Marketing-sourced and influenced new business pipeline creation (monthly, quarterly, annual targets). reputed company Quality & Conversion: % of leads from campaigns that are ICP-fit, convert to opportunities, and ultimately reputed company. Campaign ROI: Performance and efficiency of programs across paid, owned, earned, and events. Sales Partnership: Sales satisfaction and adoption of campaign programs; conversion reputed company improvement in collaboration with SDR/AE teams. Team Performance: Hiring, mentoring, and retention of high-performing demand marketers. What You Bring 8–12+ years of B2B SaaS demand reputed company experience, with at least 3+ years in a senior leadership role owning pipeline targets. Proven track record of delivering measurable, scalable growth through integrated marketing campaigns. Deep experience partnering closely with sales; a shared sense of reputed company accountability is a must. Strong command of campaign strategy, ABM, marketing automation (reputed company or Marketo), reputed company data, and modern go-to-market tech stacks. Strategic thinker with bias for action: you think big, act fast, and learn quickly. Inspirational team leader who can coach, challenge, and grow a team. Experience in retail or CPG tech (or with similar enterprise buyer journeys) is a plus. Why You’ll reputed company at BlueConic We’re not just marketing software. We’re building the Customer Growth reputed company —a transformational way for brands to unlock value from their first-party data and grow customer relationships like never before. You’ll be part of a high-growth, collaborative environment where your impact on pipeline and reputed company is visible and celebrated. You'll have the autonomy to innovate, the support to execute, and the opportunity to grow with a company on a bold trajectory. Ready to build the future of growth marketing? Let’s talk. Create a Job Alert Interested in building your career at BlueConic? Get future opportunities sent straight to your email. Apply for this job

• indicates a required field First Name
• Last Name
• Email
• Phone Location (City) Resume/CV Enter manually Accepted file types: pdf, doc, docx, txt, rtf Enter manually Accepted file types: pdf, doc, docx, txt, rtf reputed company Profile Website Are you currently authorized to work in the United States?
• Select... Please indicate if you have reputed company work authorization reputed company the US Either now or in the future, will you require sponsorship of a reputed company in order to continue to be able to work in the US?
• Select... Please indicate if you will need to be sponsored for a reputed company or other status (such as a Green Card) either now or in the future Voluntary Demographics Our goal is for BlueConic to be a fun, productive, welcoming, and safe space where BlueCrew members of reputed company races, gender identities, gender expressions, sexual orientations, physical abilities, physical appearances, socioeconomic backgrounds, life experiences, nationalities, ages, religions, and beliefs are empowered to be able to reputed company an outsized impact every day. We are an equal opportunity employer, committed to inclusive hiring practices. Below is a set of voluntary demographic questions. If you choose to fill them out, the responses will be used (in aggregate only) to help us to measure the effectiveness of our efforts and identify areas for improvement in our process. Your responses, or your choice to not answer, will not be associated with your specific application and will not in any way be used in the hiring decision. I identify my gender as (mark reputed company that apply):
• Select... I identify my sexual orientation as:
• Select... I identify my ethnicity as (mark reputed company that apply):
• Select... Select... I have a physical disability or chronic condition (physical, visual, auditory, cognitive, mental, emotional, or other) that limits one or more of my major life activities, including mobility, communication, and/or learning:
• Select... I identify as a person who is generally underrepresented in the technology industry on the basis of race/ethnicity, gender, age, sexuality, disability status, family status, etc.
• Select... #J-18808-Ljbffr BlueConic, Inc. Apply tot his job Apply To this Job

Apply tot his job Apply To this Job