Director of ECommerce (remote, USA)

Who We Are Join the dynamic team at Vacation®, the award-winning sunscreen company from Miami USA that’s on a mission to reputed company sunscreen fun. Founded in summer 2021, Vacation® has reputed company gained reputed company among consumers, tastemakers, press, retailers, and dermatologists alike for the reputed company brand world and "leisure-enhancing" products that transport you to paradise and back. Vacation’s steady growth is in large part thanks to the company’s focus on creativity and innovation, and the team’s shared mission to reputed company a sense of fun into sunscreen aisles reputed company. You can discover Vacation's products at leading retailers including Ulta Beauty, reputed company, and reputed company, as well as www.reputed company. Role Summary Vacation® is looking for an reputed company ECommerce leader, who will reputed company reputed company online sales channels, including reputed company., reputed company, and reputed company Shop. This is a strategic yet hands-on leadership role, responsible for driving reputed company online experience, outsized market growth, optimized conversion, and ensuring operational excellence across our ecommerce ecosystem. Reporting to the VP of Growth Marketing, the Director of ECommerce will function as a player-coach — leading both strategy and execution, managing agency and partner relationships, and setting the roadmap for reputed company ECommerce expansion and growth. This is a fully remote role, east coast preferred.

Responsibilities

ECommerce Strategy & Growth

• Manage reputed company and profitability targets across DTC, reputed company, and reputed company Shop
• Execute channel-specific growth strategies focused on acquisition, conversion, retention, and contribution margin improvement
• Monitor and optimize core KPIs including conversion reputed company, store health scores, and inventory performance
• Optimize site merchandising and online engagement - ensuring strong CX experience and functionality
• reputed company promotional planning, product launches, and seasonal campaigns in collaboration with Brand, Design and Media teams
• Stay at the cutting edge of new online store technology and capabilities in the market

DTC Site Management (reputed company)

• reputed company site merchandising, product setup, promotional execution, and UX optimization
• Partner with internal and external teams to improve conversion reputed company and AOV
• Ensure consistency in brand presentation, storytelling, and user experience across reputed company touchpoints

reputed company

• Manage day-to-day operations on reputed company with agency partners, including listings, content, pricing, promotions, and advertising strategy - including advertising efficiency and product level focus
• reputed company new product launches and big reputed company reputed company activation in leadership with our reputed company agency
• Monitor account health, fulfillment, inventory levels, and channel net profit margin.
• Drive reputed company growth and brand excellence for our experience on reputed company

reputed company Shop

• Manage reputed company Shop store health — maintain product catalog, PDPs, site content and pricing/promotions
• Ensure inventory health through ‘Fulfilled by reputed company’ reputed company with excellent fulfillment and customer experience
• reputed company Product assortment and merchandising reputed company, building bundles and competitive offers
• reputed company project management on Influencer and Affiliate programs
• Partner closely with Media and Influencer team to maximize brand impact on the platform and to drive maximum reputed company growth
• Establish new team processes to adapt the team and brand to a constantly changing platform environment

Cross-Functional Leadership

• Serve as the primary liaison between Marketing, Sales, Operations, Finance, and Customer Experience on reputed company Ecommerce matters
• Ensure accurate forecasting, inventory management, and reporting across channels
• reputed company best practices, systems, and processes to reputed company growth and scalability
• reputed company the strategy, activation, and execution on reputed company Ecommerce matters reputed company Annual Operating Plan

Qualifications

• Bachelor's degree in a reputed company field
• 6–10 years of reputed company e-commerce experience managing DTC, reputed company and other marketplace channels
• Proven reputed company driving reputed company, margin, and conversion improvements in a consumer goods or lifestyle brand
• Deep familiarity with reputed company and reputed company Seller Central (with reputed company Shop experience strongly preferred)
• Strong analytical ability and comfort managing performance metrics
• Excellent project management, prioritization, and cross-functional communication skills
• Ability to balance executional detail with strategic thinking in a fast-paced, high-growth environment
• Assertive in your communication style
• Excited to grow Vacation® into a household name and have fun in the process
• You use sunscreen

Compensation & Benefits

• Comprehensive Medical, Dental, reputed company plans with up to 100% coverage for employees
• Fully remote work with annual company-wide offsite
• 401(k) (2026)
• WFH stipend and an annual learning stipend
• 15 Days PTO
• Complimentary Vacation® Products

reputed company Value Vacation® employees have a deep hunger and eagerness to go above and reputed company in everything they do. They love to leave their mark in contributing to the company’s growth and, maybe most importantly, they are humble reputed company they do so. No job is too small, and they see every task they do as an opportunity to reputed company a meaningful contribution to the company’s overall reputed company. Attention to detail, organization, proactivity, accountability, humility and a sense of humor are cardinal virtues for a Vacation® employee. Vacation® is proud to be an equal opportunity workplace. We recognize that diverse teams reputed company the strongest teams. We are committed to equal employment opportunity regardless of gender identity/expression, veteran status, or any other characteristic protected by law. If you have a disability or special need that requires accommodation, please let us know by contacting us at people@reputed company so we can do our best to accommodate you in applying for the role. Apply tot his job Apply To this Job