Marketing Manager, Entertainment

Worldwide Salaried Open

Job Description:

Lead development and execution of full-funnel marketing campaigns across film, television, streaming, and live events—from concept through launch and optimization
Translate high-level marketing strategies into actionable campaign plans that drive awareness, engagement, and conversion
Write clear, strategic creative briefs outlining objectives, audience, messaging, and success metrics
Partner with creative teams to develop compelling, breakthrough campaign assets
Drive audience growth and engagement across digital channels, including social, email, and distribution platforms
Manage campaign timelines, marketing calendars, and cross-functional workflows to ensure on-time execution
Monitor campaign performance, analyze key metrics, and continuously optimize for improved results
Track and report on conversion metrics such as ticket sales, subscriptions, and customer acquisition
Apply expertise in direct-to-consumer and subscription-based models to drive growth, retention, and lifetime value
Stay current on entertainment trends, audience behaviors, and competitive campaigns to inform strategy
Collaborate cross-functionally with content, creative, production, and growth teams to ensure alignment across all initiatives

Requirements:

7-10+ years of experience
Background in Marketing, Communications, Media, or a related field preferred
Experience marketing entertainment content (film, television, streaming, or live events)
Proven success executing full-funnel campaigns that drive measurable business outcomes (e.g., ticket sales, subscriptions)
Strong understanding of direct-to-consumer and subscription-based business models
Demonstrated ability to manage multiple workstreams from strategy through execution
Experience writing creative briefs and leading cross-functional campaign development
Strong analytical skills with the ability to interpret performance data and optimize campaigns
Excellent communication, organization, and project management skills
Preferred: Experience in a studio, streaming platform, or similar media environment

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