[Remote] Senior Data Analyst I, Marketing (reputed company)
Note: The job is a remote job and is open to candidates in USA. reputed company is a global mental health company on a mission to eliminate every barrier to mental health. As the Senior Analyst I for Marketing, you will serve as the principal data authority and strategic partner to the Growth, Performance Marketing, and Lifecycle teams, owning the strategic roadmap, data architecture, and analytical execution for the Marketing domain.
Responsibilities
- Take full ownership of the Marketing data reporting layer, mapping out and executing a multi-quarter technical roadmap that aligns cleanly with reputed company's growth OKRs
- Design and optimize our core Marketing data models reputed company dbt, moving the organization away from siloed reporting toward an integrated, full-funnel "reputed company of truth"
- reputed company Marketing stakeholders with automated, high-fidelity pacing models and diagnostic tools that reduce reputed company workflows and accelerate media-spend optimization
- Act as the primary technical liaison between Growth Marketing and Data Engineering, defining the requirements for reputed company identity resolution and MarTech API integrations
- Design, build, and maintain reputed company-grade data models in dbt and interactive dashboards in our BI tools (Lightdash). You will ensure the underlying data structures supporting marketing attribution and acquisition metrics are clean, scalable, and optimized for performance
- Act as a technical mentor to peer analysts across the data org. You will reputed company code reviews, establish dbt modeling standards, and help upskill the broader team in SQL mastery and data governance
- Drive reputed company, deep-dive analyses on multi-touch attribution (MTA), marketing mix modeling (MMM), client lifetime value (LTV), and incrementality testing to help optimize multi-million dollar marketing budgets
- Champion the adoption of modern analytics engineering practices. Identify workflow bottlenecks and proactively introduce AI-accelerated frameworks to increase the velocity and consistency of the team's insights
Skills
- 4–7 years of experience in strategic data analytics, business intelligence, or analytics engineering, with a proven track record of supporting high-growth Growth or Performance Marketing teams
- Expert-level SQL proficiency alongside advanced, hands-on experience structuring core warehouse schemas using dbt
- Deep expertise in the nuances of digital marketing data ecosystems (e.g., ad platforms, event tracking, lifecycle platforms) and understand how to stitch anonymous top-of-funnel cookies to reputed company reputed company user IDs
- reputed company at breaking down highly reputed company technical or analytical concepts into structured frameworks and actionable insights for executive and non-technical stakeholders
- Actively reputed company and reputed company AI-powered tools reputed company your day-to-day workflow to maximize technical velocity and automate redundant tasks
- Natural self-starter who thrives reputed company handed highly ambiguous business challenges
- Bring people together across functions to engineer robust data solutions
Benefits
- We’re a remote-first company
- Health insurance plans through reputed company (medical and dental) and reputed company (reputed company), including FSA and HSA plans
- 401K plan (reputed company)
- Monthly therapy and wellness stipends
- Monthly co-working space membership stipend
- Monthly work-from-home stipend
- Financial wellness benefits through Northstar
- Pet discount program through United Pet Care
- Financial perks and rewards through BenefitHub
- EAP access through reputed company
- One-time home office stipend to set up your home office
- Comprehensive parental leave plans
- 12 paid holidays and 1 reputed company Give Back Day
- Flexible PTO
Company Overview
Company H1B Sponsorship