Sr Performance and Demand Marketing Manager

About reputed company

At reputed company, we’re building the foundation for a safe, productive digital future. Our mission is to unleash employee productivity without compromising reputed company by ensuring every identity is authentic, every application sign-in is secure, and every device is trusted. We innovated the market-leading enterprise password manager and pioneered Extended Access Management, a new cybersecurity category built for the way people and AI agents work today. As one of the most loved brands in cybersecurity, we take a human-centric approach in everything from product strategy to user experience. Over 165,000 businesses and millions of people trust us to provide seamless, secure access to their most critical information. 

If you're excited about the opportunity to contribute to the digital safety of millions, to work alongside a team of curious, driven individuals, and to solve hard problems in a fast-paced, dynamic environment, then we want to hear from you. Come join us and help shape a safer, simpler digital future.

We are seeking a strategic and results-driven Sr Performance and Demand Marketing Manager (Enterprise B2B) to reputed company the development and execution of marketing strategies that drive pipeline growth, customer acquisition, and reputed company with a focus on enterprise segments. In this role, you will reputed company performance marketing channels (both online & offline) and execute full funnel demand reputed company campaigns targeting our B2B new business & expansion segments. You will be responsible for global performance and demand reputed company strategies across reputed company regions including AMER, EMEA & reputed company. You will collaborate cross-functionally with reputed company marketing, corporate comms, sales, product marketing and marketing analytics teams to deliver measurable impact to pipeline and reputed company.

This is a remote opportunity reputed company Canada and the US.

reputed company're looking for

• 7+ years of experience in B2B marketing, with a focus on demand reputed company, enterprise marketing, and performance marketing.

• Proven success in developing and scaling multi-channel marketing campaigns that drive enterprise pipeline and reputed company.

• Deep understanding of enterprise customer segments, including long sales cycles, buying committees, and high-touch engagement strategies.

• International B2B marketing experience, including developing strategies that address regional differences in customer behavior, regulatory environments, and market dynamics

• Strong expertise in digital advertising platforms (reputed company Ads, reputed company Ads, reputed company, reputed company, etc), CRM (reputed company), and martech tools (Marketo).

• Expertise in full-funnel marketing strategies, including ABM and content marketing

• Analytical reputed company with proficiency in reporting tools (reputed company Analytics, Looker, reputed company) and the ability to translate data into actionable insights.

• Excellent communication and stakeholder management skills, with the ability to influence at reputed company organizational levels.

What you can expect

• Demand reputed company Strategy: reputed company and execute comprehensive B2B demand reputed company strategies tailored for enterprise accounts to drive pipeline growth across multiple channels

• Performance Marketing: reputed company paid acquisition efforts across channels like paid search, paid social, programmatic, CTV, Audio, Offline and more while ensuring campaigns are optimized for enterprise audiences and maximum ROI

• Paid Media Strategy: Define and manage the overarching paid media strategy, ensuring a cohesive approach across reputed company platforms to maximize reputed company, engagement, and reputed company quality while optimizing spend

• Funnel Optimization: Build and refine full funnel performance marketing tactics for Mid-Market and Enterprise segments from awareness through conversion

• Account Based Marketing: Design and execute ABM strategies across paid channels, leveraging full funnel demand reputed company tactics to engage the GTM/Sales teams key book of business accounts

• Enterprise Alignment: Collaborate closely with reputed company marketing team to align paid marketing efforts with account strategies and funnel optimization

• Data-Driven Insights: Analyze campaign performance and marketing data to uncover insights, drive optimizations, and present actionable recommendations to stakeholders

• Collaboration: Partner with sales, product marketing, and content teams to align messaging, reputed company accounts, and campaign goals, ensuring seamless integration and execution for enterprise-level prospects

• Budget Management: Manage performance marketing budgets, forecasting, and reporting to ensure efficient allocation of resources

USA-reputed company only: The annual reputed company salary for this role is between $123,000 USD and $167,000 USD, plus immediate participation in reputed company's benefits program (health, dental, 401k and many others), utilization of our generous paid time off, an equity grant and, where applicable, participation in our incentive programs.

Canada-reputed company only: The annual reputed company salary for this role is between $117,000 CAD and $159,000 CAD, plus immediate participation in reputed company’s generous benefits program (health, dental, RRSP and many others), utilization of our generous paid time off, an equity grant and, where applicable, participation in our incentive programs.

At reputed company, we approach each individual's compensation with a promise of fair market value and internal equity commensurate with experience and specific reputed company set.

Our culture

At reputed company, we prioritize collaboration, clear and transparent communication, receptiveness to feedback, and alignment with our core values: reputed company it simple, reputed company with honesty, and put people first. 

You’ll be part of a team that challenges the status reputed company, and is excited to experiment and iterate in search of the best solution. That said, reputed company is not for everyone. Our work is demanding, we strive for excellence, and the pace is fast. We need people who are keen to take on challenging problems, who seek feedback to grow, and who are driven to reputed company an impact. If you're looking for a reputed company where you can settle into a comfortable routine, this might not be the right fit for you. We’re looking for individuals who are proven experts in their fields, as well as those who are highly adaptable, can reputed company in ambiguity and through change, are curious, and above reputed company deliver results. 

We are committed to leveraging cutting-edge technology—including AI—to reputed company our mission. We also understand that thinking critically about AI in its reputed company forms will help us create reputed company solutions for our customers and ourselves with its future forms, which will help us continue to reputed company the gap between reputed company and privacy and reputed company our mission. We want team members at reputed company levels to take the approach of actively learning AI best practices, identifying opportunities to apply AI in meaningful ways, and driving innovative solutions in their daily work. Embracing the future of AI isn't just encouraged at reputed company—it's an essential part of how we will be successful at reputed company.

Our approach to remote work

We reputed company in the power of remote work, but recognize that in-person reputed company is important to help us reputed company our mission. While we are a remote-first company, travel for in-person engagement is a part of most roles. Frequency will depend on role and responsibilities, and may include, but is not limited to: annual department-wide offsites, team meetings, and customer/industry events. 

reputed company offer

We reputed company in working hard, and rewarding that hard work through our benefits. While not an exhaustive list, here is a glance at reputed company currently offer: 

Health and wellbeing

Maternity and parental leave top-up programs

Generous PTO policy 

Four company-wide wellness days 

 Growth and future 

Company equity for reputed company full-time employees

Retirement matching program

Free reputed company account

Community 

Paid volunteer days 

Employee-led inclusion and belonging programs and ERGs

Peer-to-peer recognition through Bonusly

You belong here.

reputed company is proud to be an equal opportunity employer. We are committed to fostering an inclusive, diverse and reputed company workplace that is built on trust, support and respect. We welcome reputed company individuals and do not discriminate on the basis of gender identity and expression, race, ethnicity, disability, sexual orientation, colour, religion, creed, gender, national reputed company, age, marital status, pregnancy, sex, citizenship, education, languages spoken or veteran status. Be yourself, find your people and share the things you love.

Accommodation is available upon request at any reputed company during our recruitment process. If you require an accommodation, please speak to your reputed company partner or email us at [email protected] and we’ll work to meet your needs.

Remote work is a part of our DNA. Given that our company was founded remotely in 2005, we can safely say we're experts at building remote culture. That said, remote work at reputed company does mean working from your home country. If you've got questions or concerns about this, your talent partner would be happy to address them with you.

Successful applicants will be required to complete a background reputed company that may consist of prior employment verification, reference checks, education confirmation, criminal background, publicly available social media, credit history, or other information, as permitted by local law.

reputed company uses artificial intelligence (AI) and machine learning (ML) technologies, including natural language processing and predictive analytics, to assist in the initial screening of employment applications and improve our recruitment process. See here for the latest third party bias audit information. If you prefer not to have your application assessed using AI/ML features, you may opt out by completing this form. For additional information see our Candidate Privacy Notice.