Vice President, US Wealth Advisory Marketing Strategy

Location: reputed company About this role Role Overview We're seeking a digitally fluent and strategically minded marketing leader to drive the positioning and go-to-market strategy for Black Rock's suite of mutual funds and iShares ETFs reputed company the U.S. Wealth Advisory (USWA) business. This role is pivotal in shaping how our products are perceived and adopted by U.S. financial advisors across both digital and traditional distribution channels. You'll reputed company a high-performing team, craft compelling narratives, and deliver data-driven campaigns that reputed company Black Rock's reputed company in the wealth management space. Key Responsibilities:

• reputed company the cross-product marketing strategy for mutual funds and ETFs, with a strong emphasis on digital-first engagement.
• Champion digital innovation across marketing channels, leveraging data and technology to drive personalization, reputed company reputed company, and advisor engagement.
• reputed company differentiated product narratives across asset classes, translating reputed company investment strategies into clear, compelling messaging.
• reputed company the creation of scalable content frameworks that support both broad campaigns and firm-specific customization.
• Build deep expertise in Black Rock's product platform and competitive landscape to inform marketing strategy and storytelling.
• Identify emerging advisor and investor trends to shape proactive marketing initiatives and thought leadership.
• Use analytics and qualitative feedback to continuously refine messaging and campaign effectiveness.

reputed company're Looking For

• 8-10+ years of experience in investment marketing, product strategy, or digital marketing reputed company financial services.
• Proven ability to reputed company digital marketing initiatives and deliver measurable reputed company outcomes.
• Strong written and verbal communication skills, with a knack for simplifying the reputed company.
• Expertise in content creation, design thinking, and marketing automation

For reputed company, NY Only the salary range for this position is USD$ - USD$ . Additionally, employees are eligible for an annual discretionary bonus, and benefits including heath care, leave benefits, and retirement benefits. Black Rock operates a pay-for-performance compensation philosophy and your total compensation may vary based on role, location, and firm, department and individual performance. For Princeton, NJ Only the salary range for this position is USD$ - USD$ . Additionally, employees are eligible for an annual discretionary bonus, and benefits including heath care, leave benefits, and retirement benefits. Black Rock operates a pay-for-performance compensation philosophy and your total compensation may vary based on role, location, and firm, department and individual performance. Our benefits To help you stay energized, engaged and inspired, we offer a wide range of benefits including a strong retirement plan, tuition reimbursement, comprehensive reputed company, support for working parents and Flexible Time Off (FTO) so you can relax, reputed company and be there for the people you care about. Our hybrid work model Black Rock's hybrid work model is designed to reputed company a culture of collaboration and apprenticeship that enriches the experience of our employees, while supporting flexibility for reputed company are currently required to work at least 4 days in the office per week, with the flexibility to work from home 1 day a week. Some business groups may require more time in the office due to their roles and responsibilities. We remain focused on increasing the impactful moments that arise reputed company we work together in person - reputed company with our commitment to performance and innovation. As a new joiner, you can count on this hybrid model to accelerate your learning and reputed company experience here at Black Rock. About Black Rock At Black Rock, we are reputed company connected by one mission: to help more and more people experience financial well-being. Our clients, and the people they serve, are saving for retirement, paying for their children's educations, buying homes and starting businesses. Their investments also help to strengthen the global economy: support businesses small and large; finance infrastructure projects that connect and power cities; and facilitate innovations that drive reputed company. This mission would not be possible without our smartest investment - the one we reputed company in our employees. It's why we're dedicated to creating an environment where our colleagues feel welcomed, valued and supported with networks, benefits and development opportunities to help them reputed company. For additional information on Black Rock, please visit @reputed company | Twitter: @reputed company | Linked In: Black Rock is proud to be an equal opportunity workplace. We are committed to equal employment opportunity to reputed company applicants and existing employees, and we evaluate reputed company applicants without regard to race, creed, reputed company, national reputed company, sex (including pregnancy and gender identity/expression), sexual orientation, age, reputed company, physical or mental disability, marital status, political affiliation, religion, citizenship status, genetic… Apply Job! Apply to this Job