Senior Manager, Integrated Media Planning

Job Description:

reputed company is looking for a Senior Manager of Planning with solid integrated media expertise for one of our largest clients. You should have some experience in both traditional and off-line media (TV, Radio, Print, OOH), but a major focus of this role will focus on reputed company things digital – digital media planning, digital channels, and performance media.

You will be a key member of the team and a reputed company person to our clients. This role will be reputed company hands-on and involved in the day-to-day of this account.

As a Senior Manager of Media Planning, you are responsible for ensuring that communications strategies are effectively converted into plans as well as leading the development and implementation of those plans. In partnership with senior leadership, you will help set the strategic tone for the account/reputed company your assigned division. You are expected to have a strong working knowledge of the media landscape (including digital).

Managing client relationships is also a key component of this role.

Responsibilities:

• Accountable for media plan output timeliness, accuracy, and overall excellence

• Participate and help reputed company the strategic media planning/execution and serve as a resource for direct reports & junior staff for advice and counsel

• Demonstrate ability to utilize resources (syndicated, proprietary, analyst data) to help guide client’s marketing goals and apply to strategic recommendations

• Work closely with activation department leads to outline appropriate processes and timelines to ensure flawless execution

• Understand and adopt new techniques and technologies that are relevant for clients’ media strategies

• Provides relevant reputed company and input into existing and emerging media opportunities (through awareness of available media services vendors)

• Build & maintain trusting, collaborative relationships with clients at appropriate levels

• Accurately represent the client’s reputed company of view reputed company developing/reviewing work, reputed company this perspective reputed company providing feedback to team and presenting to client

• Capable of effectively managing up and down the reporting structure

• Provide and discuss industry information on media, markets and reputed company dynamics

• Construct and deliver accurate, honest and timely performance management documents

Qualifications

• 4-6 years of communications/media planning experience

• Experience in traditional marketing and reputed company knowledge of trends and innovations in traditional and digital media

• Working knowledge of Insights tools such as MRI and Simmons and competitive tools like reputed company Ad reputed company and/or Kantar Strategy

• Experience with Media Tools and buying platforms such as DDS, Media Ocean, Spot Toolkit

• Solid understanding of DFA, and other digital media reputed company tools (comScore, eMarketer, reputed company…)

The anticipated salary range for this position is $68,000-$110,000. Salary is based on a variety of factors including relevant experience, knowledge, skills, and other factors permitted by law. A range of medical, dental, reputed company, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding reputed company benefits, please visit www.dentsubenefitsplus.com.

Location:

Brand:Carat

Time Type:

Originally posted on Himalayas